Strategic design for startups: Building and scaling your next product
With five years of experience in creating digital products for startups and established companies alike, Alyssum Digital brings together industry knowledge and product design expertise to support your company's growth and scaling efforts.
Our core strength lies in making data-driven decisions to foster innovation and accelerate delivery.
Crafting Tomorrow: The Vision We Share
I am Laura Acosta-Sherman, a seasoned Senior Product Design with over 7 years of experience in both enterprise and agency environments, specializing in building B2B solutions for the healthcare and cybersecurity sectors.
At Alyssum Digital, our UX design studio, I dedicate my expertise to assisting startups in developing high-quality software. My focus is on crafting solutions that not only save time but also expedite their journey to market.
Areas of expertise
(01)
Product Strategy
Translate business goals, plans, and visions into actionable design roadmaps, paving the way for the creation of innovative products. This process seamlessly transforms strategic objectives into tangible design solutions, effectively guiding the journey from concept to reality.
(04)
UX Research
Explore user behaviors, needs, and motivations. This approach not only provides deep insights into your target audience but also evaluates how effectively your product meets their expectations. By integrating the findings into actionable strategies, we help create user-centric products that enhance engagement.
(02)
UX Audit
Enhance your product with a comprehensive UX audit that provides a detailed analysis of usability, accessibility, and user engagement. This service delivers strategic insights and actionable recommendations to improve product quality, along with practical suggestions for boosting user satisfaction.
(05)
Product Design
Craft exceptional products with a blend of creativity and functionality, focusing on developing aesthetically pleasing and user-friendly designs. Prioritize understanding the end-user's needs and expectations, ensuring that each product is not only visually appealing but also easy to use and aligned with the business goals.
(03)
User Experience
Elevate your product from the ground up with our User Experience service, designed to establish and refine your design strategy from day one. This comprehensive service covers everything from defining user journeys and information architecture to crafting intuitive interfaces and workflows.
(06)
User Testing
Expert evaluation of prototypes or launched products, placing it directly in front of real users to gather valuable feedback. The focus is on identifying and addressing usability issues, providing clear, actionable guidance on how to refine and enhance the product. This hands-on approach ensures your product not only meets but exceeds user expectations.
Testimonials
"The details are not the details. They make the design." Charles Eames